The Impact of Digital Transformation During the COVID-19 Era

In the pre-Coronavirus business world, around 7 out of every 10 companies had already achieved some kind of digital transformation. However, it would seem that most of them hadn’t gone quite far enough down that road to mean that the pandemic left them unaffected.

What is certain now though - with the world unlikely to return to its pre-COVID-19 state any time soon - is that companies are going to have to either start or accelerate their digital transformation, not just to compete, but to operate at all. The world truly has changed and in some key areas where remote digital technologies have really come to the fore.

Area #1 - Telecommuting

From a time when working from home was the preserve of a select few employers, it’s had to become much more commonplace because of the current pandemic. From teachers to solicitors to bankers, anyone who can is working at home or ‘telecommuting’ en masse to reduce COVID-19’s impact on business. And those companies who’ve achieved a comprehensive digital transformation are the ones that will have felt the disruption caused to working conditions the least.

Area #2 - On Demand Food Delivery

Whilst some already took advantage of supermarket grocery deliveries before the lockdown, it’s a service that is now understandably very popular. The same goes for late-night food deliveries. As people are now prevented from going out and socialising, ‘nights in’ have had to replace them. In this scenario, companies that are able to change the way they deliver their services or products to meet these new requirements stand the best chance of survival.

Area #3 - Virtual Events 

The live entertainment industry has been pretty much wiped out by COVID-19, however there has been an emergence of new concepts like digital concerts - some from the homes of the artists themselves - to fill this void. It’s unlikely that people will prefer this to the live experience once lockdown ends, but it’s an indication of how digital technologies are able to lessen the impact of social distancing.

Area #4 - The Cloud

The cloud is central to the smooth operation of many businesses these days, as collaborating over even short distances would be problematic to say the least in its absence. The cloud is also central to digital transformation, offering limitless storage, computing and streaming possibilities. Without it, the current lockdown would be so much more difficult for businesses and people alike to cope with.

A Continuous Digital Transformation 

There are many reasons to employ a digital transformation, but right now, digital technologies are keeping the wheels of commerce ticking over, albeit at a much-reduced level. Using technology to solve traditional problems is one of the main aims of digital transformation and it’s something that’s allowing businesses to keep on providing value to their customers at a time when they most need it.

At HUB 360, the digital delivery management services we offer harness the power of cloud, wireless and remote-working technologies into one seamless product. We allow businesses that deliver goods to work more efficiently, more transparently and ultimately more profitability.

If you’d like to know more about what we do, take a look at our website www.hub360.ie where you’ll find everything you need to know. Alternatively, if you would like to book a demonstration of our software platform, fill your details into our contact form http://bit.ly/2PrjE8v and we’ll get back to you as soon as we can.

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